2025 Second Quarter Newsletter

ARCS 2025 Annual Convention
Dates: April 2-5, 2025
Location: Washington, DC
IICRC Continuing Education: 14 credit hours
Price: Member price is $750 first person; $700 each additional person. To book a one-day pass for Thursday ($500) or Friday ($250), call Ann-Marie Thompson directly at (503) 949-9700. Optional Saturday Tour - TBA

If you have any questions, please contact info@rugcarespecialists.org.

Member Registration

Agenda

Wednesday, April 2, 2025

  • Registration
  • Welcome Happy Hour: Lobby Lounge (cash bar)
  • Dinner on your own

Thursday, April 3, 2025

  • Welcome and overview of the day by ARCS President
  • Annual Meeting – Recap of the past year and projects in the works by ARCS Board of Director
  • Associate Member
  • Branded not Blanded – Dan Antonelli
  • Acquisitions – Jared Reeves, Certified Clean Care, Watkinsville, GA
  • Associate Member
  • Keynote Speaker - Arnold Sanow, MBA, CSP
  • Closing Comments & instructions for following day – ARCS President
  • Dinner on your own

Friday, April 4, 2025

  • The George Washington University Museum and The Textile Museum
  • Ayoub Carpet Service

Saturday, April 5, 2025

  • Tour (optional)

Speakers:

Aaron Glazier

Aaron Glazier - President

Certified Clean Care
www.certifiedcleancare.com

Aaron has been with Certified Clean Care since 2013 and is currently the Rug Shop Manager. In that timeframe, he completed his degree with a Bachelor's in Business Management. Got married to his bride in 2015 and recently just had his first child on Valentine’s Day of this year. He completed the Master Rug Cleaner course in 2018 and has been a member of ARCS for several years now. He enjoys smoking BBQ in his off time and travels every chance he gets.

Arnold Sanow

Keynote Speaker Arnold Sanow, MBA, CSP (Certified Speaking Professional)

arnoldsanow.com
speaker@arnoldsanow.com

Arnold Sanow, MBA, CSP (Certified Speaking Professional), works with Leaders and Teams to help them get along better with customers, co-workers, and employees, ensuring a more positive, productive, and profitable workplace and customer care culture.

He has delivered over 2,500 keynote speeches, professional development training programs, and facilitations to more than 500 companies, associations, and governmental agencies worldwide. He is also a former adjunct professor at Georgetown University.

He is the author of 7 books, including "Get Along with Anyone, Anywhere, Anytime," "Present with Power, Punch and Pizzazz," and the recent #1 Amazon best-seller, "Leadership in Trying Times." He is a frequent guest in the media, including CBS Evening News, ABC World Morning News, FOX Business, Wall St. Journal, USA Today, Washington Post, Time Magazine, etc.

Successful Meetings Magazine has named Arnold one of the five best "bang for the buck" speakers in the USA, and his peers rated him as one of the top 30 Global Gurus in Communication.

Jared Reeves

Jared Reeves, Guest Speaker

Certified Clean Care
www.certifiedcleancare.com

Jared Reeves is the owner of Certified Clean Care, a premier carpet cleaning and restoration company. He acquired the business from his mentor in 2015 and has since led its remarkable growth, expanding revenue by over 500%. Under his leadership, the company has evolved into a multi-brand operation, now managing five brands across two states and four locations.

Jared has been actively involved in acquisitions of all sizes, strategically expanding his company’s footprint. One of his most recent acquisitions includes Carr’s Rug Cleaning in Knoxville, TN. His expertise in scaling businesses and navigating acquisitions has made him a respected leader in the industry.

Most recently, Jared was honored as a finalist in the Bulldog 100, an elite recognition awarded by the University of Georgia Alumni Association to the 100 fastest-growing businesses owned or operated by UGA alumni. The program highlights entrepreneurs who demonstrate exceptional growth, innovation, and leadership in their industries. Being named a finalist places Jared among an elite group of business leaders making a significant impact on the economy and their respective fields.

His journey from mentee to industry leader showcases his commitment to growth, strategic expansion, and business excellence.

Dan Antonelli

Dan Antonelli

President and Chief Creative Officer
Best Selling Author, "Branded Not Blanded: KickCharge® Your Home Service Brand"
dan@kickcharge.com

Dan Antonelli is the President and Chief Creative Officer of KickCharge Creative, an award-winning 40 person New Jersey-based branding agency that specializes in helping home service businesses redefine themselves and stand out with disruptive brands. Dan is a nationally recognized speaker and expert on home service branding, with several books on branding to his credit, including Building a Big Small Business Brand and his new Amazon best-selling book, Branded Not Branded: KickCharge Your Home Service Brand. During more than 30 years running his own agency, Dan’s marketing expertise has been featured on MSNBC and in industry magazines including Entrepreneur, HVACR Business, Plumbing & Mechanical, and Contracting Business, among many others. His signature wrap style that integrates disruptive branding has served as a model for superior home service fleet branding throughout the world. With more than 3,000 home service brands under his belt, including well-known brands like Goettl, A1 Garage, Eco Plumbing, and Grasshopper Heating & Cooling, Dan and his team have overseen the branding of more home service businesses than any other brand agency in the world.

Featured Members:

Dan Ayoub

Dan Ayoub - Owner

Ayoub Carpet Service

Dan Ayoub is President and Owner of Ayoub Carpet Service® (ACS®), a family-owned business serving Northern Virginia, Maryland, and the DC area since 1952. With over 38 years of industry leadership, Dan has built upon a legacy of quality craftsmanship, customer service, and innovation in carpet, rug, and flooring care.

Under Dan’s leadership, Ayoub Carpet Service has expanded its operations, modernized its cleaning and restoration techniques, and maintained its reputation as one of the region’s premier experts in rug care, carpet cleaning, and flooring solutions. ACS combines modern cleaning technology with traditional handwashing techniques, ensuring efficiency while safeguarding each rug’s integrity. Dan’s dedication to excellence has earned ACS numerous industry recognitions, including features in Washingtonian Magazine, The Washington Post, Northern Virginia Magazine, Best Pick Reports, and Consumer’s Checkbook, as well as certifications from CRI, IICRC, ORRA, and ARCS.

Beyond his business expertise, Dan has deep roots in the NoVa community, where he grew up and developed a strong connection to the region. From an early age, he immersed himself in the family business, learning the trade firsthand and honing the skills passed down through generations. The Ayoub name has been synonymous with fine rug care. As a dedicated successor of the original Ayoub family business, Dan takes great pride in preserving and elevating this legacy of excellence.



Hotel Accommodations:

The Darcy

1515 Rhode Island Ave NW
Washington, DC 20005
thedarcyhotel.com
Room Rate: $289
Reservations - The Darcy


Intermediate In-Plant Rug Cleaning
Dates: May 5-7, 2025
Location: Oriental Rug Cleaning Co., Dallas, TX
IICRC Continuing Education: 12 credit hours
Price: Member Price: $975; Non-member Price: $1800

The class consists of three intensive eight-hour days taught primarily on the work floor of an operational wash plant. Topics covered will be cleaning chemistry, spotting, rug identification, learning to ‘read’ and identify rug construction, rug intake assessment, rug washing, drying theory, and finishing after wash. Hands-on portions of the class will demonstrate the practical application of all that theory on an active wash floor in real-time. The hands-on training will focus on wet cleaning; students will wash a lot of rugs and have the opportunity to try a range of techniques and observe the results. More than just an opportunity to work and learn on a high production wash floor, students will gain a broader understanding of the cleaning process and how it applies to their own businesses. The fee for the class includes lunch for the three days, handouts, and all teaching materials. A short test will be given at the end of the class session. You will need to bring wash boots.

Member Registration

Non-Member Registration


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